The visual identity illustration and design by Nuttalita Kroddum created for the Art box festival in Bangkok which is about food, art, fashion, lifestyle and culture mix together. The conceptual design of the festival is "Playful" you can playful and play-full extremely inside the festival. Another thing, theme of design is Playground which will go back to the age of your childhood again. For food and dessert, you can enjoy eating the variety of bakery and food imported from Paris and etc. My process began with sketching on paper, playing with composition and form . After that draw each objects by hand and used scanner to scan all of them to display in computer, adjusted colour and details by Photoshop. Designed lay out composition follow the sketch and digital painting to made the poster completely.